Research and Tools | News Media Alliance


A Clarion Call

A Clarion Call

A new study released this week suggests that the current ad-tech ecosystem is not only detrimental to publishers, but it harms all involved in it due to a lack of accountability …

Member Exclusive: Alliance Discussion of Re-Opening After Pandemic & Updates from Members

Member Exclusive: Alliance Discussion of Re-Opening After Pandemic & Updates from Members

On Tuesday, May 5, the News Media Alliance Operational Working Group was joined by Dennis Hoeg, of Nexteer Automotive, to discuss the manufacturing industry perspective on the pandemic and what publishers might expect from that sector going forward. We also heard from Alliance members, including Conan Gallaty of the Tampa …

User Guide: Pulse Research COVID-19 Impact Shopping Survey

User Guide: Pulse Research COVID-19 Impact Shopping Survey

Thank you for your interest in the Pulse COVID-19 Impact Shopping Survey findings. This is by no means a complete list, yet here are our strong suggestions to leverage this intelligence now …

Fixing Online Advertising and News: A Matter of Life and Death

Fixing Online Advertising and News: A Matter of Life and Death

This post appears on Medium – click here to read the full article. Below is a short excerpt. As the COVID-19 pandemic reshapes life in the 21st century, the news industry’s long history does not protect it from fundamental change. One major issue the crisis has illuminated is many advertisers’ …

Member Exclusive: Alliance Discussion of Print Operations, Including Cutting Print Days

Member Exclusive: Alliance Discussion of Print Operations, Including Cutting Print Days

On Tuesday, April 14, the News Media Alliance Operational Working Group was joined by Ken Harding of FTI Consulting, who shared what his team has learned about reducing print days and what lessons they are able to share for organizations considering making these transitions.  …

Guest Post: Politics and Policy in the Age of Pandemic

Guest Post: Politics and Policy in the Age of Pandemic

Lobbying firm Mehlman Castagnetti Rosen & Thomas today released an analysis of how the novel coronavirus pandemic will impact policy and politics in the coming months and years, “Politics & Policy in the Age of Pandemic.” The analysis, prepared by Bruce Mehlman, looks at the country’s preparedness leading up to …

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